Imagine a complete stranger walking up and demanding your name, phone number or other contact info. Whether it’s on the sidewalk or at a party, that degree of pushiness, especially by a complete stranger, would be totally unwelcome. And yet marketers do it all the time. I’m talking about those pop-up windows that ask for …
Marketing brainstorm #316
Question: Why don’t toilet paper and paper towel manufacturers put their brand/logo on the tube INSIDE the roll? As it is now, when the roll is empty, you can’t find out what brand it was. It’s frustrating if you want to be sure to buy (or NOT buy) that brand again. photo credit: powerbooktrance
Coming soon: Bigger, louder, more obnoxious ads
Hate those awful online ads ? You know the ones I mean. The ones that blink and spin and move around and morph into different shapes? Brace yourself. They’re about to get even worse. “The Online Publishers Association has created a series of new standards for really big, intrusive, bash-you-on-the-head sorts of advertisements, which you …