OK, maybe this is a teeny bit off-topic. (The line for refunds starts over there.) As much as I love Firefox, I’ve noticed that it occasionally lets a pop-up slip through. Or pop up. And we all hate hate hate popups, don’t we. And nobody reading this should ever use them, OK? They are literally […]
Monthly Archives: August 2005
Update: Lemonade Dispute Ends in 'Merger'
Hizzoner has stepped in and refereed a settlement to the Great Sausage Smackdown. See below Marketing communications lesson #76: Don’t make a jerk of yourself “A dispute between two boys hawking lemonade and a rival vendor who forced police to shut down their unlicensed stand was resolved Wednesday after the mayor orchestrated what he called […]
Marketing departments cause website crashes
Drat. It’s just like the techies always say: Marketing dept to blame for website crashes: official | The Register (UK): “The marketing department is responsible for around a quarter of the overloads and crashes your poor company website suffers. Website testing firm, SciVisum… found that 26 per cent don’t ever mention planned online promotions to […]
Publicity (and journalism's) dirty little secret
Remember the old guy who died last month? The one who claimed he had invented the TV dinner? (Brace yourself if you can already see what’s coming.) Well, he didn’t. Invent the TV dinner, I mean. (Yes, he did die.) According to a recent Los Angeles Times story (in their archives if you’re interested enough […]
Is your company name helping or hurting?
That thought crossed my mind as I drove past a pizza place the other day. The name? Lumpy’s Pizza (Hey, at least he’s not selling mashed potatoes.) What does your company name say about you, your products or services? Are you like Lumpy? Am I?
Blog communications tips – minus one
A recent post on the newly-reincarnated Business Blog Consulting asks, “What will a blog do for my business?” Probably nothing, says John Jansch of Duct Tape Marketing fame, unless you follow his excellent suggestions. John’s list of blogging must-do’s are great, but he forgot one important thing — probably the MOST important thing. Take a […]
Marketing communications lesson #76: Don't make a jerk of yourself
A sidewalk food vendor near Boston has given two Salem boys, ages 9 and 11, a lesson in cutthroat business techniques. Sausage Vendor Shuts Down Kids’ Lemonade Stand But wait — This just in from the “Instant Karma” department: “Sausage seller Jarrod Clowery said he regrets ever calling police, and added he’s been getting icy […]