Hate those awful online ads ? You know the ones I mean. The ones that blink and spin and move around and morph into different shapes? Brace yourself. They’re about to get even worse. “The Online Publishers Association has created a series of new standards for really big, intrusive, bash-you-on-the-head sorts of advertisements, which you […]
Tag Archives: advertising
Maybe it's only the death of BAD advertising
Has the American consumer become immune to advertising? Has marketing become a waste of your time and effort? “Bullshit,” in the words of the Ad Contrarian, a/k/a agency owner Bob Hoffman. “Here’s what the consumer has become resistant to: generic, undifferentiated products supported by smug, benefit-free advertising.” FTW! Nailed it.